Marketing Talks and Toolkits

Smart Marketing Made More Accessible

Access strategic tools and insights on your terms, at your pace, or from the stage.

Do you need engaging, insightful marketing talks and toolkits that inspire action and clarity?

Whether you're looking for expert insight at your next event or ready-to-use marketing tools you can put into action right away, our Marketing Talks & Toolkits offers flexible, clarity-driven support. From self-guided resources to live speaking engagements, these services inform, inspire, spark clarity, build momentum, support strategic marketing, and empower your next strategic move.

Does This Sound Like You?

Do you want practical, strategic marketing tools you can use right now?
Do you need clarity on brand, messaging, or strategy but aren't ready for 1:1 support?
Are you looking for expert insight or a marketing speaker for an upcoming event?
Do you want to empower your team or audience with actionable guidance?
Are you searching for trustworthy marketing content that aligns with your values?

Why Clients Choose Marketing Talks and Toolkits

Clients typically seek marketing talks and toolkits when:

They want high-quality strategy tools they can use independently and on their own timeline
They prefer to learn and take action at their own pace without a full engagement
They're not ready for 1:1 consulting but want structured guidance and inspiration
They want to explore Maison Peters' strategic approach before committing to deeper support
They need marketing education or insight delivered in a clear, engaging way
They're hosting a team event, retreat, or conference and want a speaker who brings clarity and energy
They're looking for accessible, actionable resources grounded in best practices
They need templates, planners, or checklists to improve their marketing systems
They want to spark fresh thinking and momentum without hiring an agency or internal lead

Choose the Support That's Right for You

Explore our strategic content and speaking options below to find the best fit for your current goals.

Marketing Strategy Studio - Coming Soon!

Subscribe to access self-guided tools, templates, and resources to support your marketing progress.

The Marketing Strategy Studio is your digital hub for self-guided marketing tools, frameworks, templates, and guides designed to bring clarity, structure, and strategic confidence to your work. We build each resource to help you move forward with purpose and focus, whether defining your audience, planning a campaign, refining your messaging, or evaluating your current efforts. Created for marketers, founders, and mission-driven teams, the Studio offers expert-level strategy in a flexible, self-paced format. It's a smarter, more accessible way to strengthen your marketing on your time, at your own pace. From planning templates and brand development guides to messaging worksheets and evaluation tools, the Studio equips you to work strategically, communicate more clearly, and confidently lead.

Self-Guided, Foundational Level of Support

Perfect for solo business owners, nonprofit teams, or in-house marketers who want trustworthy, curated, high-impact resources and practical guidance without booking a full engagement and want to take action independently with high-value tools, templates, and insights. This low-touch option gives you access to tools and templates to plan, create, and grow at your own pace.

Who This Supports

Founders, business owners, nonprofit leaders, marketers, and self-starters who want strategy support on their terms and timelines and are looking for high-quality DIY materials

Your Experience Includes

Instant access to curated marketing resource collections to support your planning, positioning, and prioritization, including checklists, strategy guides, planning templates, guides, toolkits, step-by-step frameworks and walkthroughs, and more

What You’ll Walk Away With

Increased confidence, structured planning, and brand clarity; Strategic tools you can revisit as your business evolves; A self-guided way to strengthen your marketing foundation

The Tangible Takeaways

We are in the process of building our Marketing Strategy Studio, but some deliverables you can expect include:

Downloadable PDFs or worksheets
Digital templates and checklists
Optional companion videos or guidance notes
Access to new or updated resources (when available)
Brand strategy templates
Planning calendars or worksheets
Campaign or content checklists
Swipe files and examples
Self-paced guides and frameworks
New tools added regularly

Get Notified When the Marketing Strategy Studio Launches

Join the Waitlist

Real-World Fit

If you want to sharpen your strategy without committing to a project
If you're updating your brand, messaging, or planning process
If you need structured guidance to work through on your own time
If you're a new client curious about the Maison Peters approach
If you want high-quality templates and tools without custom consulting
If you're a self-starter who values structure and strategic guidance
If you want to upgrade their DIY marketing with expert-designed resources
If you're not ready for 1:1 services but want a taste of the Maison Peters approach
If you need support planning campaigns, content, or audits on their own time

Common Questions

Do I need special tools or software?

No, resources will be available as PDFs, Google Docs/Sheets/Decks, or Microsoft Word/Excel/PowerPoint formats to start. You'll be able to request additional formats if needed.

Can I use these with my team?

Absolutely. These are perfect for team planning or working sessions. Many resources are team-friendly. For use with your clients, please reach out about licensing.

Can I ask questions or get support?

We love feedback. You'll be able to send us questions regarding how we can better serve you using these self-guided resources. If you need support implementing any of the resources, we recommend booking a free 30-minute Fit Check to see if any of our other services, like a 1-Hour Strategy Session, will help. We're happy to clarify and ensure you understand how to use the tools.

What's included in the Studio?

You'll get access to strategy templates, content planners, campaign checklists, branding tools, and more. We are curating for clarity and ease of use. You can bundle an add-on additional services at a discount if you want additional strategic support and guidance.

Do you offer different access tiers?

We offer monthly, quarterly, and annual subscriptions, but at this stage, we won't have tiers that offer different features. Depending on your needs and goals, we can bundle the Studio with our other services.

Speaking Engagements

Inspire, engage, and equip your audience with actionable marketing insight.

If you're looking for a speaker to deliver fresh thinking and practical tools around brand clarity, marketing strategy, or messaging, Maison Peters can help. We tailor speaking engagements to your audience, event theme, and goals, bringing engaging and empowering marketing, branding, business, and leadership content to leave your audience with insight and momentum. We can participate in virtual and in-person keynotes, panels, seminars, webinars, networking events, and more.

Custom Engagement Level of Support

Best for events, conferences, internal teams, leadership, panels, or professional communities looking for engaging, relevant talks with a mix of depth, clarity, and connection. We customize each speaking engagement to your audience and objectives, provide flexible formats, and will work with you on content themes.

Who This Supports

Event organizers, program leads, associations, or team leaders who want a meaningful and practical marketing-focused talk that resonates with values-led audiences

Your Experience Includes

A customizable keynote or talk with pre-event planning, custom content, live delivery, and optional Q&A or follow-up resources on topics including marketing, brand, business growth, and leadership.

What You'll Walk Away With

Inspired audiences, practical takeaways, memorable, high-impact experiences, and fresh and inclusive takes on marketing for modern leaders

The Tangible Takeaways

Custom slides or outline
Optional post-event resource handout, recap, or resource guide
Optional recording or clip reels (if applicable)
Customized content based on audience
Pre-event planning call
Optional Q&A facilitation or panel moderation
Promo materials (bio, headshot, description)

Inquire About Booking

FYI: Pricing varies based on scope. We’ll work with you to determine the right level of support.

Real-World Fit

If you're planning or hosting a summit, retreat, conference, speaker series, or internal team session
If your audience wants more confidence and clarity in their marketing
If you want a speaker who blends clarity, strategy, and inspiration
If your audience needs marketing insight delivered in a human, relatable way
If you are looking to build momentum around brand, storytelling, or strategic thinking
If you want a session that feels engaging, customized, and actionable

Common Questions

What topics do you speak on?

Topics we can speak on include marketing strategy, brand building, messaging strategy, digital planning, values-aligned marketing, women in leadership, intentional business building, integrated marketing, and more. We tailor talks to your goals and audience, so Schedule a Fit Check with us to discuss if we can speak to the topics you need.

Can you deliver workshops or panels instead of keynotes?

Absolutely. We offer interactive formats in addition to traditional talks. You can book workshops separately under our Marketing Workshops & Training services. If you're looking for a more hands-on, collaborative format like a facilitated team session or planning workshop, head to our Marketing Workshops & Training page to learn more and explore your options.

Do you speak virtually or in person?

Both! We'll work with your team to deliver the right format for your audience.

Full transparency: If the location is outside of the Chicagoland area, travel and accommodations will need to be covered by the client, whether through an additional fee or by the client booking those accommodations for us.

Can you customize content for our audience?

Yes, every talk or session is personalized to your event goals, tone, and audience profile.

Compare Marketing Talks & Toolkits Services

Service	Ideal For	Duration	Key Deliverables
Marketing Strategy Studio	Those who want DIY tools to gain strategic clarity	Self-paced	Templates, guides, checklists, workbooks, optional companion videos
Speaking Engagements	Those looking for expert-led talks on marketing strategy	30–90 minutes (or custom)	Custom talk or workshop, slides, optional resource guides or recordings

Ready to Get Started?

Whether you need a short-term strategic boost or a long-term partner, we’re here to help you lead with clarity.

Schedule a Fit Check to discover how our marketing talks and toolkits can align with your organization's goals.

Schedule A Fit Check

Marketing Areas We Lead In

Marketing Strategy

Goal & objective development
Mapping business strategy & plans to marketing efforts
Strategy & growth planning
Developing & evaluating integrated marketing strategies & plans
Analyzing product, channel & audience effectiveness
Conducting competitive analysis
Developing target audiences, segmentation, & customer journeys
Pricing & offerings development
Advising on marketing team abilities with team skills and needs assessment

Marketing Analytics

Setting marketing metrics/KPIs based on goals & strategy
Analyzing marketing data & performance
Developing marketing dashboards for reporting
Conducting market research
Setting marketing benchmarks
Keyword analysis
MarTech & insights audit

Digital Marketing

Evaluating digital marketing tactics across email, social, web, search, and paid ads
Developing cross-channel strategy & planning
Optimizing & crafting effective email campaigns, organic social, digital ads, and web pages
Analyzing digital campaign performance, including email, channel/list health, social media, ad, and web
Auditing CRM/database/list management
Developing audience targeting & segmentation
Developing campaign & lead gen automation & systems
Researching keywords & targeting
Web redesign strategy

Content Marketing

Evaluating content strategy
Developing content plans & pillars
Customer journey content placement
Creating editorial calendars & frameworks
Converting long-form content to short-form content
Content repurposing strategy

Branding & Positioning

Evaluating brand strategy
Conducting a rebrand
Developing brand voice & messaging platforms
Creating target audience/buyer personas & journeys
Crafting brand guides & branded templates
Assessing market positioning & reputation

Event Marketing & Sponsorship/Partnership

Developing event marketing strategy & plans for owned events
Developing event marketing strategy & plans for participating events
Evaluating marketing activations at virtual & in-person events
Sponsorship & partnership evaluation
Identifying & pricing sponsorship & partnership assets
Sponsorship/partnership pitch deck creation & evaluation
Sponsorship/partnership valuation

Sales, Growth & Funnel Marketing

Mapping sales funnel to marketing funnel
Mapping funnels to customer journey & content tactics
Conducting needs analysis
Identifying relationship-building opportunities
Optimizing lead generation & conversion for marketing and sales

Customer & Client Relations

Analyzing client/customer retention & loyalty
Mapping marketing to customer journey
Identifying client/customer lifecycle
Optimizing CRM

Channel Marketing

Developing integrated channel strategy & plans
Auditing marketing channel usage & effectiveness
Mobile responsiveness evaluation
Exploring other channels like mobile, SMS, & print marketing

The Maison Peters Experience

Your Marketing Transformation

Every engagement should create a meaningful impact. That's why we built our approach to clarify your direction, strengthen your confidence, and align your marketing with what truly matters to your business. We focus on outcomes that move you forward with clarity and intention.

We designed our focused and collaborative client experience to help you walk away with:

A renewed sense of focus and confidence
A clear path forward, grounded in strategy
Marketing that supports your business goals — not just fills channels
Smart, intentional progress without the noise or overwhelm

Your Strategic Investment

Our pricing model reflects the clarity and consideration we bring to every client engagement.

Each service, project, or retainer is custom-scoped to align with your goals, timeline, team needs, and level of strategic support. We aim to deliver clarity, confidence, and meaningful results without unnecessary complexity or commitment. After you schedule a Fit Check, we'll explore what's possible by walking through options, exploring the scope, and determining the best next step for your business.

Our Collaborative Process

What it’s Like to Collaborate with Maison Peters

Receive clear guidance every step of the way.

The best outcomes come from clear communication, shared ownership, and thoughtful partnership. No matter which service you choose, we guide you through a structured and supportive process to ensure clarity and impact. Expect a high-touch, intentional experience where you always know what's happening and why.

Here's how we work through the strategic problem-solving process together:

Clarify – We identify the challenge and root need.
Diagnose – We audit what’s working, what’s not, and what’s missing.
Strategize – We co-create direction with aligned goals and a practical roadmap.
Plan & Execute – We turn strategy into action and help bring it to life through tactics, tools, and collaboration.
Evaluate – We reflect, assess progress, pinpoint what to refine, and scale what works for growth.

Our Strategic Approach

Clarity from First Contact to Final Outcome.

Strategic perspective that meets you where you are and helps you confidently move forward.

We bring steady leadership, thoughtful guidance, and strategic clarity to every engagement. From day one, you’ll feel supported — whether we’re diving into strategy, coaching your team, or building a plan side-by-side.

The Maison Peters client experience is:

✔ Simple to enter — no red tape or confusion

✔ Supportive at every step — we meet you where you are

✔ Focused on transformation, not just tasks

✔ Rooted in clarity, confidence, and sustainable growth

Every engagement reflects our values: Discovery, Connection, Mastery, Foundation, and Wonder.

Our Marketing Philosophy

Marketing should feel like clarity, not chaos.

At Maison Peters, strategy is the foundation of good business and marketing. Strategy creates clarity and fends off chaos. Your strategy should connect to the bigger picture, your why, and what your audience wants and needs, not just convert unintentionally, causing a disconnect between your organization, your organization's purpose, and whom your organization serves.

We blend structure with soul and bring together high-level thinking with hands-on collaboration. We approach marketing as a tool for meaningful growth aligned with your values, voice, and vision.

We’re here to help you uncover what’s possible and act on it with confidence.

Find the Service That’s Right for You

Premium

Strategic Marketing Leadership

Custom and Day Rate Pricing

For clients who want high-level advisory or a CMO partner designed to lead their marketing with strategic clarity and confidence
Fractional (Part-time) CMO Retainers
CMO-For-A-Day
Need short-term or ongoing senior-leadership? Choose between CMO-for-a-Day for focused, high-level strategy or a Fractional CMO retainer for ongoing leadership, ideal for organizations needing expert guidance, marketing clarity, and executive insight without a full-time hire.

View Services

Foundational

Marketing Assessments & Planning

Custom, Fixed Rate, and Subscription Pricing

For clients who want clarity on where they stand and how to move forward, including marketing audits, brand strategy, and campaign planning frameworks to evaluate, prioritize, and structure their marketing efforts
Marketing & Brand Audits
1-Hour Strategy Sessions
90-Minute Strategy Studio Sessions (Coming Soon!)
Unsure if your marketing efforts are truly driving results? Our Marketing Assessments & Planning services include comprehensive audits and strategic reviews to help you clarify what's working, what's missing, and where to focus next.

Explore Options

Flexible

Strategic Marketing Project Support

Project-Based and Hourly Rate Pricing

For organizations that need senior-level strategic marketing collaborative support for high-impact initiatives such as priority campaigns, product launches, brand initiatives, or time-sensitive marketing projects without hiring a full-time executive or agency
Strategic Marketing Projects
Hourly Marketing Consulting
Need strategic support to lead a critical marketing initiative or decision? Get custom-scoped projects and flexible hourly consulting built to help you tackle challenges like brand repositioning, analytics, campaign planning, or pricing strategy with clarity and confidence.

Get Support

Flexible

Marketing Workshops & Trainings

Custom Rates

For teams or leaders who want skill-building and internal capacity growth through interactive marketing training and strategy workshops to upskill teams and align internal efforts with external goals
Custom Training Sessions
Marketing Workshops
Need a strategic partner to equip or align your marketing team? We offer custom workshops and trainings, delivered virtually or in-person, designed to strengthen your team's skills, sharpen focus, and support your marketing goals with clarity and collaboration.

Discover Trainings

Foundational